Thursday, January 20, 2011

Engage Employees With Facebook????

During a recent strategic planning session with one of my clients the subject of Social Media came up.  Almost immediately the owner of the company rolled her eyes back, and made one of those "hrumph" sort of noises, indicating her displeasure.  She went on to explain that her employees "waste time" on Facebook, and that productivity suffers as a result. I saw this as an opportunity to explain to her that people may waste time socializing when they should be working, but it is hardly the fault of Facebook.